Through the previous few months, Coca-Cola has streamlined its product choices and targeted on its best-selling manufacturers to assist ease the pressure on provide chains.
Manufacturers at risk now embrace Weight-reduction plan Coke Feisty Cherry, Coke Life, Northern Neck Ginger Ale and Delaware Punch, that are all “underneath assessment,” a spokesperson stated Monday.
This is not Coca-Cola’s first zombie hunt. Through the previous two years, the corporate has been “figuring out and killing zombie” manufacturers, merchandise, flavors and packaging that weren’t delivering performing in addition to different merchandise. Within the first half of final 12 months, Coca-Cola eradicated greater than 275 merchandise.
The Atlanta-based firm additionally lately introduced that it is slicing hundreds of jobs and lowering its variety of enterprise models because it faces declining beverage gross sales within the pandemic.
–CNN Enterprise’ Alicia Wallace contributed to this report.